Lumpy Mail for Accountants & Financial Advisers
Win new clients before tax season. Send branded pens and personalised letters to business owners, company directors, and finance teams in your area.
Why Lumpy Mail Works for Accountants
Three reasons accountants choose lumpy mail when email lists go stale and digital ads stop converting.
Your Pen Stays on Their Desk
When a business owner needs an accountant, they reach for the phone. If your branded pen is in their hand, you're the first name they think of.
96% Mail Engagement
A lumpy envelope gets opened — 96% of UK mail is engaged with rather than binned (JICMAIL, 2025). Your letter doesn't compete with email spam or social noise. It lands on the desk and gets read.
Target New Businesses
We use Companies House data to find newly registered companies in your area. New businesses need accountants — reach them before your competitors do.
How Accountants Use LumpyMailPens
Four high-converting campaign types our accountancy clients run again and again.
1
New Company Outreach
Target businesses registered in the last 90 days in your postcode area. They're choosing an accountant right now.
2
Self-Assessment Season
Send 1,000 pens in October-November to remind sole traders and freelancers that the January deadline is coming. Include your pen and a "book your appointment" CTA.
3
Referral Thank-You
When a client refers someone, send the referrer a branded pen and thank-you letter. They'll refer again.
4
Director & SME Targeting
Target established companies and their directors in high-value commercial areas. They have complex tax affairs and need professional advice.
Data-Driven Targeting
We tap into 37 data sources to find the right businesses — not just every door in a postcode. Five that matter most for accountants:
- Companies House new registrations — fresh businesses needing an accountant from day one.
- Director records (Companies House) — reach company directors and officers directly.
- Business rates data — established businesses that may be ready to switch accountants.
- IMD income deprivation — focus on thriving commercial areas, skip those where the offer doesn't fit.
- SIC sector codes — target the specific sectors and company sizes you specialise in.
What's Included & Pricing
All-in pricing. No setup fees. Pick a fixed campaign tier from 1,000 to 5,000 pens.
| Quantity | Campaign total |
|---|---|
| 1,000 | £2,995 |
| 2,000 | £5,680 |
| 3,000 | £8,070 |
| 4,000 | £10,160 |
| 5,000 | £11,995 |
| Above 5,000 | Custom quote |
Every letter includes: branded pen · personalised letter · C5 envelope · 2nd class large letter postage · QR tracking
Minimum order: 1,000 pens
Minimum order: 1,000 pens
Simple 3-Step Process
From brief to letterbox in about 2–3 weeks.
1
Tell us your target area
Pick postcodes, draw a radius, or upload your own client list.
2
We print, pack, and post
Branded pen + personalised letter in every envelope.
3
Track your results
QR codes on every letter so you know who's responding.
Accountant FAQs
Quick answers to the questions accountants ask before their first campaign.
When is the best time for accountants to send lumpy mail?
October-November for self-assessment reminders, and year-round for new company outreach. Companies House registers ~80,000 new companies per month.
Can I target newly registered companies?
Yes. We use Companies House data to find businesses registered in the last 90 days in your area.
How many letters should I start with?
Most accountants start with 1,000 pens covering their local area. A good first campaign targets new company registrations within 5 miles.