Lumpy mail is any direct mail piece with a physical object inside — in our case, a branded pen. The "lump" in the envelope triggers curiosity and almost guarantees the letter gets opened, rather than going straight in the bin. Studies show lumpy mail achieves 4.5-6.5% response rates compared to 0.5-2% for flat letters.
We use 37 government and public data sources including Companies House (5.15 million businesses), ONS Census data, IMD deprivation indices, planning applications, food hygiene ratings, and more. This lets us target by area, business type, household wealth, property type, and dozens of other factors. No other UK direct mail company offers this level of targeting intelligence.
Everything. A personalised letter printed on premium paper, a branded pen (your logo or ours), a C5 windowed envelope, Royal Mail postage, and QR code tracking on every piece. There are no hidden extras.
50 letters. No contracts, no subscriptions required. Order once or set up a recurring campaign — it's up to you.
We typically dispatch within 3-5 working days of receiving your order. Royal Mail 2nd class then delivers within 2-3 working days. Need it faster? We offer 1st Class and Tracked options too.
Yes. Request a free sample pack and we'll send you an actual lumpy mail letter with pen, so you can see exactly what your customers will receive. Contact us at [email protected].
Yes. We use publicly available data from government sources. We don't buy or sell personal data. Direct mail to business addresses using Companies House data is fully compliant with UK GDPR and the Privacy and Electronic Communications Regulations (PECR). We're registered with the ICO.
Any business that serves a local area. Our most popular sectors are estate agents, accountants, solicitors, dental practices, restaurants, builders, IT support companies, cleaning companies, gyms, and charities. We have industry-specific templates for each.